''Case 39'' Is another title that uses clear codes and conventions of film titles. It uses big, bold and bright wrighting to hook the audience into the film and furthermore uses a clever font to suggest it is either a thriller or horror movie. It clearly suggests this because it has an eerie feel to it which glows to suggest an other wordly part to the film. The name chosen is also a clever one because it suggests a haunting presence. Something has happened 38 times before? This clearly shows how effective film titles are because if you had just heard of the title without seeing it you would have suggested it had something to do with the police or judiciary but it shows it is something completely different when you get a visual.
What is more effective images or words?
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